Get to know Charmaine Odums

Welcome to my professional corner! I'm Charmaine Odums, a vibrant VP of Marketing with a rich tapestry of experiences that blend the analytical rigor of business with the creative pulse of music. My journey has been a unique blend of academic achievement, professional excellence, and heartfelt community service, all while nurturing my passions for music, technology, cat parenthood and advocating for LGBTQ rights.

Education

My academic foundation was laid at the University of Louisiana at Lafayette, where I was a proud participant in the Honors Program. I graduated Magna Cum Laude with a Bachelor of Science in Business Administration. This rigorous program not only sharpened my analytical and strategic thinking skills but also instilled in me the value of hard work, dedication, and the pursuit of excellence in every endeavor.

Professional Journey

Professionally, I have carved a niche for myself in the marketing domain, specializing in demand generation, strategic marketing, and conversion optimization. My expertise spans across Account-Based Marketing (ABM), Google Ads, SEO, and content marketing. This extensive experience has enabled me to drive growth and optimize conversions, making me a valuable asset to my organization. As a VP of Marketing, I lead my team with a vision to innovate and excel, ensuring our marketing strategies align with the dynamic needs of our business and our customers.

Service and Community

My commitment to making a difference extends beyond the corporate world. I served two years with AmeriCorps, dedicating over 1200 hours to community service. This period was instrumental in shaping my understanding of the world, teaching me the importance of service, empathy, and community building. It's a chapter of my life that continues to inspire my work and personal ethos.

Passions and Projects

Music moves me; it's both my passion and my escape. As a DJ, I find joy in curating soundscapes that bring people together, creating moments of joy and connection. To get to know me professionally, take a look at my resume; but to really know me, listen to my Spotify playlists. My love for SaaS and AI advancements reflects my fascination with technology and its potential to transform our lives and work. Software products, with their capacity to solve complex problems and streamline processes, excite me about the future we're building.

Pridealways.us

One of my most cherished ventures is Pridealways.us, a passion project born out of my commitment to the LGBTQ community. It's an online store that celebrates pride through a colorful array of LGBTQ pride apparel. This project is a reflection of my belief in love, equality, and the right of every individual to express themselves freely.

In both my professional and personal life, I strive to lead with integrity, creativity, and a relentless pursuit of excellence. I'm always on the lookout for opportunities to learn, grow, and make a meaningful impact. Thank you for taking the time to get to know me. Let's connect and explore how we can work together to create something extraordinary.